Continuing to spotlight European brands, I came across a new and innovative menswear brand based in Paris & Brussels. Mansour Martin is the brainchild of Mansour Badjoko and Martin Liesnard, following their studies within fashion, the two have combined their skills to create a sustainable brand that features a minimalist aesthetic.
Mansour Martin’s simplistic design translates well into their outwear pieces and even their utilitarian inspired pieces are tastefully done so they do not overwhelm the look of the garments. In its art collaboration with design studio Hotel Creative, the brand displays unique experimentation with colour, opting for a marbled effect with varied hues of pink blue and green. Coupled with its slick finishes, Mansour Martin’s clothing exude a richness that allow for a well strcutured look. For example its hooded satin jumper is set in a deep blue and the use of satin transforms it from the every day hoodie to a luxury piece.
Even as a female its clear that Mansour Martin can be worn by anyone not least because of the non- conforming shapes of the pieces which serve as the perfect canvas for any wearer to bring about a refined androgynous look. The fact that these pieces are constructed from sustainably and locally produced materials makes it even more alluring, as you’re able to reduce the environmental impact of your wardrobe choices. If this is the path that Mansour Martin continues to take, all I can say is Oui, Oui, Oui!